MAC Rule is a moderately warm-toned, light-medium orange with a matte finish. It is a permanent eyeshadow that retails for $17.00 and contains 0.05 oz.
Rule is a light-medium orange with warm undertones and a matte finish. The eyeshadow had nearly opaque color coverage in one layer, which was buildable to full coverage with a second layer. The texture was more firmly-pressed in the pan, but I had no trouble picking up the color with my brush, and it transferred well to bare skin without adhering so strongly that it became difficult to blend out. It lasted well eight hours on my lid before I noticed a bit of fading.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
M·A·C Eyeshadow is a highly pigmented powder formula that applies evenly and blends well. Suitable for use either wet or dry, it's available in a wide variety of textures and finishes.