Blindsided
Urban Decay Eyeshadow (Discontinued)
Urban Decay Blindsided is a slightly cool-toned, medium blue with a sparkle finish. It is a limited edition eyeshadow that retails for $19.00 and contains 0.05 oz.
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Blindsided is a bright, medium-dark blue with cool undertones and fine, sky blue pearl over a matte finish. There was more shimmer in this shade than some of the other shimmer-and-matte eyeshadows in the palette, so I felt like they were more visible, but they were still subtle overall. The texture was smooth, finely-milled, and felt velvety--had some bulk to it so that it applied well to bare skin and did not just blend away to a faded mess. It wore well for seven and a half hours on me. Urban Decay Gonzo (DC, $19.00) is brighter (95% similar). Inglot #371 (P, $6.00) is less shimmery (95% similar). MAC Blue Candy (LE, $17.00) is less shimmery, lighter, cooler (90% similar). NARS Solomon Islands (P, $25.00) is less shimmery, darker (90% similar). KVD Beauty Synth (LE, ) is less shimmery, lighter, brighter (85% similar). Milani Olympian Blue (P, $5.99) is less shimmery, darker (90% similar). Inglot #322 (P, $6.00) is less shimmery, darker (90% similar). MAC Blue Mesa (LE, $17.00) is warmer (90% similar). Viseart Periwinkle (Bright Editorial #8) (P, ) is less shimmery, lighter, more muted (85% similar). MAC Denim Genes (PiP, ) is less shimmery, darker (85% similar). NARS Showgirl (P, $19.00) is more shimmery, cooler (85% similar). BH Cosmetics Club Tropicana #4 (LE, ) is more shimmery, lighter (85% similar). Wet 'n' Wild A Regular at the Factory #2 (DC, $2.29) is less shimmery, lighter, warmer (85% similar). MAC Electric Eel (P, $17.00) is less shimmery, lighter (85% similar). Aveda Oceanica (LE, $14.00) is more shimmery, lighter, warmer (80% similar). MAC Hi-Def Cyan (P, $21.00) is less shimmery, lighter, brighter (80% similar). Make Up For Ever #118 (DC, $20.00) is less shimmery, lighter, brighter (80% similar). NARS Mad Mad World #1 (DC, $25.00) is less shimmery, darker (90% similar). Make Up For Ever #72 (DC, $20.00) is less shimmery, warmer (85% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Blindsided
LELimited Edition. $19.00.
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Full Spectrum 21-Eyeshadow Palette
LELimited Edition. $55.00/0.84 oz.
Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.