theBalm B1 is a neutral-toned, light beige with a matte finish. It is a limited edition eyeshadow that retails for $16.00 and contains 0.12 oz.
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B1 is a light beige with neutral-warm undertones and a matte finish. It had rich color payoff, but the texture was so soft that it turned a bit powdery. Urban Decay Bleach is yellower. LORAC Cream is pinker. theBalm Matt Smith is a touch cooler-toned. theBalm Adagio is also a bit cooler-toned. Urban Decay Anonymous is satiny. Urban Decay Walk of Shame is similar. See comparison swatches.
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