theBalm B3 is a moderately cool-toned, light-medium taupe with a matte finish. It is a limited edition eyeshadow that retails for $16.00 and contains 0.12 oz.
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B3 is a gray-ish mauve with a matte finish. It had decent color payoff, but the texture was somewhat powdery, which made it sheerer. MAC Fashion Fix is browner. bareMinerals Rowdy is grayer. MAC Bruised Sky is more satiny. Inglot #358 is similar. See comparison swatches.
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These va-va voom shadows are designed to illuminate your eye color, putting you in the spotlight! Whether you’re feeling the innocent ingenue or the femme fatale, there's a shadyLady calling your name.