Melt Cosmetics Stupid Love is a very cool-toned, light fuchsia with a matte finish. It is a permanent lipstick that retails for $19.00 and contains 0.16 oz.
Melt Cosmetics Stupid Love Lipstick ($19.00 for 0.16 oz.) is a bright, neon magenta fuchsia with cool, blue undertones and a matte finish. It had full, opaque color payoff. The texture was somewhat dry and stiff, so it pulled at the lip and dragged as it applied. Once on, it was able to look even and smooth in terms of color coverage, and the color lasted for eight hours and left behind a strong, fuchsia stain. It was drying over time, unfortunately. Sephora + Pantone Universe Radiant Rush (LE, $18.00) is darker. Bite Beauty Moscato (P, $28.00) is less blue-based. Bite Beauty Satsuma (LE, $24.00) is more muted. MAC Candy Yum Yum (P, $16.00) is less magenta, slightly darker. See comparison swatches / view dupes.