Berry Boom
Iconic London Sheer Blush
Iconic London Berry Boom is a moderately warm-toned, very dark plum with a semi-matte finish. It is a permanent blush that retails for $27.00 and contains 0.42 oz.
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Iconic London Berry Boom Sheer Blush ($27.00 for 0.42 oz.) is a deep plum with subtle, warm undertones and a matte finish, once set. The cream blush had a very fluid, watery consistency that was lightweight and slightly gel-like.
It had sheer coverage, just as marketed, that had to be layered in order to see greater coverage, and I do mean layered as simply applying more from the get-go resulted in product needing to be spread out over a larger area in order to appear blended. The formula worked well over bare skin as well as on top of foundation as it wasn't prone to lifting up base products. It stayed on well for seven and a half hours before fading a bit.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Berry Boom
PPermanent. $27.00.
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This blush comes in an easy-squeeze tube and has a gel-to-watercolor formula that puts you in full control of your blush. A dream to build and blend, this lightweight gel transforms into a liquid, releasing vibrant, coated pigments that leave cheeks looking sculpted and lifted.
Aqua (Water), Dimethicone, Cetyl Peg/Ppg 10/1 Dimethicone, Isododecane, Glycerin, Talc, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Synthetic Wax, Sodium Dehydroacetate, Disteardimonium Hectorite, Potassium Sorbate, Polysilicone 11, Dimethiconol, Benzoic Acid, Hydrogen Dimethicone, Propylene Carbonate, Dehydroacetic Acid, Aluminum Hydroxide, Ethylhexylglycerin, Marrubium Vulgare Extract, Isopropyl Titanium Triisostearate, Citric Acid. May Contain +/ +/--: CI 77 891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 73360 (Red 30 Lake), CI 42090 (Blue 1 Lake).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.