ColourPop Paradox is a slightly cool-toned, dark berry with a satin finish. It is a permanent eyeshadow that retails for $6.00 and contains 0.07 oz.
ColourPop Paradox Super Shock Shadow ($6.00 for 0.07 oz.) is a rich, medium-dark berry-red with subtle, warmer undertones with cooler-toned pearl. It had full-color coverage in a single stroke, but it seemed more prone to sheering out and losing its initial richness in practice. The color didn't turn patchy, though, which was surprising. Like most of the brand's eyeshadows, this too lasted for ten hours and still looked the same as it did when I initially applied it. MAC Currant Affair (P, $23.00) is less shimmery, cooler (90% similar). Too Faced Peach Sangria (PiP, $16.00) is lighter, warmer (85% similar). Disney by Sephora Sha La La (LE, ) is cooler (85% similar). NARS Ishta (P, $19.00) is less shimmery, lighter (85% similar). LORAC Sunset (LE, $19.00) is more shimmery, lighter (85% similar). Make Up For Ever M844 Burgundy (DC, $21.00) is darker, warmer (85% similar). ColourPop Tinsel Town (LE, $4.50) is lighter, cooler (85% similar). ColourPop Look See (PiP, $4.50) is lighter, more muted, warmer (85% similar). Ciate Violet (LE, ) is less shimmery, lighter (85% similar). ColourPop Swallowtail (LE, $4.50) is less shimmery, cooler (85% similar). Sleek MakeUP Honeymoon in Hollywood (LE, $9.99) is more shimmery, darker, cooler (85% similar). Smashbox Spiked Punch (PiP, ) is less shimmery, lighter (80% similar). ColourPop Amanita (LE, $4.50) is less shimmery, lighter (80% similar). MAC Posthaste (LE, $17.00) is less shimmery (90% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Our famous long-wearing crème powder formula with a unique bouncy-like texture. It's super creamy, insanely pigmented, and has one swipe intensity with zero fallout. For Max Coverage - Use your fingertip and tap shadow directly onto the eyelid. A flat, firm synthetic brush will also work and is perfect for detailed application close to the lash line. To Blend - Use a fluffy synthetic brush with good movement, dip the tip into the shadow and apply with a "windshield wiper" movement throughout the crease of the eye for a soft and diffused look.