ColourPop Birthday Cake is a slightly warm-toned, dark copper with a sparkle finish. It is a limited edition eyeshadow that retails for $6.00 and contains 0.07 oz.
ColourPop Birthday Cake Super Shock Shadow ($5.00) is a medium-dark, rosy copper with subtle, warm undertones and flecks of pink and copper sparkle. It had semi-opaque pigmentation in a single layer, which was buildable to opaque coverage with two layers. The consistency was lightly creamy, emollient without being too slippery, and noticeably sparkly, so it did not feel quite as smooth as other Super Shock Shadows have in the past (but not in a dry way). It applied well on the lid and lasted for ten hours with minor fallout.
This eyeshadow is not available for purchase; it is a free gift with purchase on all ColourPop orders of $10 or more in celebration of their 3rd anniversary.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Our famous long-wearing crème powder formula with a unique bouncy-like texture. It's super creamy, insanely pigmented, and has one swipe intensity with zero fallout. For Max Coverage - Use your fingertip and tap shadow directly onto the eyelid. A flat, firm synthetic brush will also work and is perfect for detailed application close to the lash line. To Blend - Use a fluffy synthetic brush with good movement, dip the tip into the shadow and apply with a "windshield wiper" movement throughout the crease of the eye for a soft and diffused look.