ColourPop Birthday Cake Super Shock Shadow ($5.00) is a medium-dark, rosy copper with subtle, warm undertones and flecks of pink and copper sparkle. It had semi-opaque pigmentation in a single layer, which was buildable to opaque coverage with two layers. The consistency was lightly creamy, emollient without being too slippery, and noticeably sparkly, so it did not feel quite as smooth as other Super Shock Shadows have in the past (but not in a dry way). It applied well on the lid and lasted for ten hours with minor fallout.
This eyeshadow is not available for purchase; it is a free gift with purchase on all ColourPop orders of $10 or more in celebration of their 3rd anniversary.
- Huda Beauty Rose Gold (LE, ) is lighter, warmer (95% similar).
- Colour Pop Arrow (P, $5.00) is less shimmery, warmer (90% similar).
- Sephora Karoline (LE, ) is warmer (90% similar).
- Pat McGrath Rose Gold 005 (PiP, ) is lighter (90% similar).
- MAC Gift Giver (LE, $17.00) is less shimmery, warmer (90% similar).
- MAC Reward Yourself (LE, $16.50) is less shimmery, warmer (90% similar).
- Too Faced Razzle (PiP, $16.00) is lighter (90% similar).
- Charlotte Tilbury Happy Eyes (Prime) (LE, ) is less shimmery, brighter (90% similar).
- Chanel Laurier Rose (127) (LE, $34.00) is lighter, brighter, warmer (90% similar).
- Milani Desert Getaway (PiP, $5.99) is warmer (90% similar).
- More dupes -- click to see the full list!
$5.00/0.07 oz. - $71.43 Per Ounce
ColourPop Super Shock Shadow is a cream-based formula that comes in a multitude of shades and finishes. The more metallic shades have the most slip to them (they have a “wetter” feel), while the more matte ones have a firmer, more clay-like consistency. Almost every shade I’ve tried from ColourPop has been exceptionally long-wearing (10+ hours of wear, usually there until I remove, even 14 hours later). The pigmentation can vary from shade to shade, but the average shade is quite pigmented.
From feedback I’ve seen from readers, many love them but some don’t like them at all. They aren’t a traditional cream eyeshadow, as they are denser (more sponge-like), and they apply best with flat, firm, synthetic brushes (I like the MAC 242 and 249) for me. The brand recommends using fingers for the most pigmented application, but I’ve only felt that fingers were necessary on a few shades (usually the super glittery ones).
The more matte shades can be on the drier side and vary from medium to opaque in coverage, though they're often buildable. They can be a little hard to diffuse the edges of, though some are lovely to work with.
The more glittery shades have been the weakest to me, as they can be sheerer or harder to apply. Sometimes, they are more pigmented and work like the other finishes in the formula, but often, they are sheerer and only function well patted on top of more pigmented eyeshadows to add glitter. They do, however, tend to have little fallout over time with the occasional shade having a more moderate amount of fallout (but still less fallout than most powder eyeshadows with glitter).
Browse all of our Colour Pop Super Shock Shadow swatches.