NOTICE: All products categorized under "Pigment" carry a warning in the US that the
product is "not intended for use in the immediate eye area." Brands in the US typically market these
products as "Pigments" (instead of "Eyeshadow"), and there is often a warning on the back of packaging or
the label. The product includes color additives that are not approved for usage on the eyes per the
Some color additives in "Pigments" have no usage restrictions in the EU, per CosIng, and can be used on the
eyes. We recommend checking ingredients to confirm current safety assessment/restrictions:
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Rose Ave is a muted, medium pink with strong, warm undertones and a matte finish. It had opaque pigmentation in a single layer, which applied evenly to bare skin and blended out without issue. The texture was soft, lightly powdery but not prone to fallout or sheering out too readily. It lasted well for eight hours before fading a bit.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.