NOTICE: All products categorized under "Pigment" carry a warning in the US that the
product is "not intended for use in the immediate eye area." Brands in the US typically market these
products as "Pigments" (instead of "Eyeshadow"), and there is often a warning on the back of packaging or
the label. The product includes color additives that are not approved for usage on the eyes per the
Some color additives in "Pigments" have no usage restrictions in the EU, per CosIng, and can be used on the
eyes. We recommend checking ingredients to confirm current safety assessment/restrictions:
2AM is a bright, cotton candy pink with cool, blue undertones and a matte finish. The texture was lightly powdery, but it was blendable and not overly prone to fallout. It had opaque pigmentation that applied evenly and lasted well for eight and a half hours before fading--it also left a faint stain behind.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.