Chanel Camelia Fuchsia (347) Rouge Allure Velvet ($40.00 for 0.12 oz.) is a bright, deeper fuchsia pink with neutral-to-cool undertones and a semi-matte finish. It had semi-opaque pigmentation that applied fairly evenly in a single layer, though I felt like the texture wasn't as smoothing or as flattering as I'd expect for the formula.
While my lip lines were less visible due tot he brightness of the hue, I felt like the color wasn't quite even along my upper lip area. The lipstick had a smooth, velvety feel that was incredibly lightweight, thin (but not clingy), and easy to work with. It lasted well for six hours, left a faint stain behind, and felt non-drying.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.