Chanel Rouge Majestueux (847) Rouge Allure Luminous Intense Lip Colour ($45.00 for 0.12 oz.) is a muted, pinky-red with subtle, cool undertones and a natural sheen. The lipstick had good color payoff (though not full coverage) that adhered well to my lips in a smooth, fluid stroke. The texture felt smooth, velvety, and thin but wasn't clingy, so it was comfortable to apply and to wear. It wore well for five hours and was moisturizing while worn.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
The next generation of ROUGE ALLURE dresses lips with unmistakable attitude. A new formula with concentrated, ultra-thin pigments offers radically intense colour with full coverage and a satin finish. Leaves lips supple and protected with lasting comfort.