Icy

Anastasia Icy Eyeshadow ($12.00 for 0.06 oz.) is an icy, bluish silver with cool undertones and a metallic sheen. It had semi-opaque coverage with a really dense consistency--it felt a little cream-like, but it was firm enough that getting pigmentation out of it was harder. The color was buildable to opaque coverage in two to three layers. The color lasted for seven and a half hours on me. Wet 'n' Wild Water (LE, $6.99) is less shimmery (95% similar). NYX Tin (P, $6.00) is warmer (95% similar). Giorgio Armani Jade Reflection (35) (DC, $39.00) is more shimmery (90% similar). Rouge Bunny Rouge Vivacious Maguari (P, $19.00) is darker (85% similar). Sephora Atlantis (PiP, ) is lighter, less pigmented (90% similar). Chanel Tisse Smoky #1 (PiP, ) is darker (90% similar). Marc Jacobs Beauty The Starlet #6 (PiP, ) is cooler (90% similar). MAC Just Breathe #1 (LE, $21.00) is less shimmery (90% similar). ColourPop A Dream is a Wish Your Heart Makes (LE, $6.00) is lighter (85% similar). Make Up For Ever ME202 Iceberg Blue (DC, $17.00) is lighter (85% similar). Dior Blue Beat #3 (LE, ) is less shimmery, lighter, cooler (85% similar). Makeup Geek Atlantis (P, $12.00) is cooler (85% similar). Make Up For Ever ME202 Iceberg Blue (DC, $21.00) is lighter, brighter (85% similar). Dior Sugar Shade #1 (LE, ) is less shimmery, brighter, warmer (85% similar). KVD Beauty Static Age (DC, $21.00) is darker, brighter, cooler (85% similar). Dior Parisian Sky #4 (LE, ) is lighter (85% similar). KVD Beauty Moonshine (LE, ) is darker (90% similar). ColourPop Dime Piece (PiP, $4.50) is darker, more muted (85% similar). Urban Decay Shellshock (DC, $19.00) is cooler (85% similar). Disney by Sephora Your Voice (LE, ) is lighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.

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