2011 Editor’s Choice Awards

Scroll down to see all of the awards or click the buttons below
to jump to a specific section!

Best of the Year

2010 Best High-End Brand of the Year

2010 Best High-End New Product

And the Winner Is...

Aqua Cream

Make Up For Ever

Previous Best High-End New Product Winners

2010 Best Budget New Product

2010 Best High-End Niche Brand

2010 Most Surprisingly Amazing High-End Product

2010 Most Surprisingly Amazing Budget Product

And the Winner Is...

Color Icon Eyeshadow

Wet 'n' Wild

Previous Most Surprisingly Amazing Budget Product Winners

2010 Best Spring Collection

2010 Best Summer Collection

2010 Best Fall Collection

Best Eye Products

2010 Best High-End Eyeshadow Base

2010 Best Budget Eyeshadow Base

And the Winner Is...

Eyeshadow Base

NYX

Previous Best Budget Eyeshadow Base Winners

2010 Best High-End Cream Eyeshadow

2010 Best Budget Cream Eyeshadow

2010 Best High-End Loose Eyeshadow

2010 Best Budget Loose Eyeshadow

2010 Best High-End Powder Eyeshadow

2010 Best Budget Powder Eyeshadow

And the Winner Is...

Color Icon Eyeshadow

Wet 'n' Wild

Previous Best Budget Powder Eyeshadow Winners

2010 Best High-End Pencil Eyeliner

2010 Best Budget Pencil Eyeliner

And the Winner Is...

Liquid Eye Pencil

Milani

Previous Best Budget Pencil Eyeliner Winners

2010 Best High-End Gel Eyeliner

2010 Best Budget Gel Eyeliner

2010 Best High-End Dramatic Mascara

2010 Best Budget Dramatic Mascara

2010 Best High-End Natural Mascara

2010 Best Budget Natural Mascara

2010 Best Budget Lengthening Mascara

2010 Best High-End Mascara

2010 Best Budget Mascara

2010 Best High-End False Eyelashes

2010 Best Budget False Eyelashes

2010 Best High-End Lengthening Mascara

Best Face Products

2010 Best High-End Face Primer

2010 Best High-End Concealer

And the Winner Is...

Dual Salmon

Eve Pearl

Previous Best High-End Concealer Winners

2010 Best Budget Concealer

2010 Best High-End Cream Foundation

2010 Best Budget Cream Foundation

2010 Best High-End Liquid Foundation

2010 Best Budget Liquid Foundation

And the Winner Is...

ColorStay Normal/Dry

Revlon

Previous Best Budget Liquid Foundation Winners

2010 Best High-End Powder Foundation

2010 Best Budget Powder Foundation

2010 Best High-End Tinted Moisturizer

2010 Best Budget Tinted Moisturizer

2010 Best High-End Setting Powder

2010 Best Budget Setting Powder

2010 Best High-End Bronzer

2010 Best Budget Bronzer

And the Winner Is...

Natural Bronzer

Rimmel London

Previous Best Budget Bronzer Winners

2010 Best High-End Cream Blush

And the Winner Is...

HD Blush

Make Up For Ever

Previous Best High-End Cream Blush Winners

2010 Best Budget Cream Blush

And the Winner Is...

Photoready Cream Blush

Revlon

Previous Best Budget Cream Blush Winners

2010 Best High-End Powder Blush

Previous Best High-End Powder Blush Winners

2010 Best Budget Powder Blush

Previous Best Budget Powder Blush Winners

2010 Best High-End Highlighter

2010 Best High-End Makeup Removing Wipes

And the Winner Is...

Wipes

MAC

Previous Best High-End Makeup Removing Wipes Winners

2009

Wipes

MAC

2010 Best Budget Makeup Removing Wipes

Previous Best Budget Makeup Removing Wipes Winners

2010 Best High-End Makeup Remover

2010 Best Budget Makeup Remover

Previous Best Budget Makeup Remover Winners

Best Lip Products

2010 Best High-End Lip Balm

2010 Best Budget Lip Balm

And the Winner Is...

Cocoa Butter Stick

Palmers

Previous Best Budget Lip Balm Winners

2010 Best High-End Lip Scrub/Treatment

And the Winner Is...

The Lip Scrub

Sara Happ

Previous Best High-End Lip Scrub/Treatment Winners

2010 Best High-End Lipstick

2010 Best Budget Lipstick

2010 Best High-End Liquid Lipstick

2010 Best Budget Liquid Lipstick

2010 Best High-End Lipgloss

2010 Best Budget Lipgloss

Best Nail Products

2010 Best Budget Nail Lacquer

And the Winner Is...

Nail Lacquer

China Glaze

Previous Best Budget Nail Lacquer Winners

2010 Best Budget Quick Drying Coat

2010 Best Budget Top Coat

2010 Best Budget Base Coat

And the Winner Is...

Anchor Base Coat

Zoya

Previous Best Budget Base Coat Winners

Best Skincare Products

2010 Best High-End Facial Cleanser

2010 Best Budget Facial Cleanser

And the Winner Is...

Daily Facial Cleanser

Cetaphil

Previous Best Budget Facial Cleanser Winners

2010 Best High-End Gel Cleanser

And the Winner Is...

Luxe Mint Cleansing Gel

Renee Rouleau

Previous Best High-End Gel Cleanser Winners

2010 Best Budget Gel Cleanser

2010 Best High-End Foaming Facial Cleanser

And the Winner Is...

Soy Face Cleanser

Fresh

Previous Best High-End Foaming Facial Cleanser Winners

2010 Best Budget Foaming Facial Cleanser

And the Winner Is...

Foaming Face Wash

Olay

Previous Best Budget Foaming Facial Cleanser Winners

2010 Best High-End Daily Facial Exfoliator

2010 Best Budget Daily Facial Exfoliator

And the Winner Is...

Skin Brightening Daily Scrub

Aveeno

Previous Best Budget Daily Facial Exfoliator Winners

2010 Best High-End Facial Exfoliator

2010 Best Budget Facial Exfoliator

2010 Best High-End Facial Mask

And the Winner Is...

Clearing Mask

Kate Somerville

Previous Best High-End Facial Mask Winners

2010 Best Budget Facial Mask

And the Winner Is...

Fresh Face Mask

LUSH

Previous Best Budget Facial Mask Winners

2010 Best High-End Toner

2010 Best Budget Toner

And the Winner Is...

Tea Tree Water

LUSH

Previous Best Budget Toner Winners

2010 Best High-End Daytime Moisturizer

2010 Best Budget Daytime Moisturizer

2010 Best High-End Evening Moisturizer

2010 Best Budget Evening Moisturizer

2010 Best High-End Cleansing Oil

2010 Best High-End Body Wash

2010 Best Budget Body Wash

And the Winner Is...

Deep Moisture Body Wash

Dove

Previous Best Budget Body Wash Winners

2010 Best High-End Body Moisturizer

2010 Best Budget Body Moisturizer

Previous Best Budget Body Moisturizer Winners

2010 Best High-End Body Scrub

2010 Best Budget Body Scrub

And the Winner Is...

Ocean Salt

LUSH

Previous Best Budget Body Scrub Winners

2010 Best High-End Sunscreen

2010 Best Budget Sunscreen

2010 Best Budget Hand Cream

Previous Best Budget Hand Cream Winners

Best Tools

2010 Best High-End Eyelash Curler

2010 Best Budget Eyelash Curler

Previous Best Budget Eyelash Curler Winners

2010 Best High-End Makeup Brushes

And the Winner Is...

MAC

Previous Best High-End Makeup Brushes Winners

2009

MAC

2010 Best Budget Makeup Brushes

And the Winner Is...

Sonia Kashuk

Previous Best Budget Makeup Brushes Winners

2010 Best Tweezers