Wet 'n' Wild Rose in the Air is a permanent eye palette that retails for $4.99 and contains 0.35 oz.
Wet 'n' Wild Rose in the Air Color Icon Eyeshadow 10-Pan Palette ($4.99 for 0.35 oz.) is a mix of warm-toned neutrals and a pop of mauve and berry. The mattes performed better than the shimmers, which was a good thing since most of the shades in this palette were matte. They were not as pigmented as marketed, though many shades had buildable pigmentation in practice. The formula had a drier feel overall that improves significantly with primer as the eyeshadows don't start fading until the ninth hour and are a bit more pigmented upon initial application.
It seemed inspired by Anastasia's Modern Renaissance palette (see the two compared side-by-side here), and I think they were more functionally similar than they were 1:1 across the board (and of course, the quality differed between some of the similar shades).
Powerfully pigmented, buttery-soft, glides on like a dream. That’s what we dreamed up with our reformulated Color Icon eyeshadows. Our reformulated Color Icon hues come in a mix of coveted colors, from shimmery daytime hues to sultry shades for cocktail hours—including new matte transitional shades for impeccable blending.
Talc, Boron Nitride, Nylon-12, Ethyl Macadamiate, Magnesium Myristate, Dimethicone, Polybutene, Phenoxyethanol, Lauroyl Lysine, Trimethylsiloxysilicate, Caprylyl Glycol, Hexylene Glycol, Ethylhexylglycerin, Tocopherol, o-Cymen-5-ol, Methicone, [+/- (MAY CONTAIN/PEUT CONTENIR): Mica, Iron Oxides/CI 77491, CI 77492, CI 77499, Red 40 Lake/CI 16035, Titanium Dioxide/CI 77891, Ultramarines/CI 77007, Manganese Violet/CI 77742, Black 2/CI 77266, Carmine/CI 75470]. (0815)
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.