Blackjack is a deep black with subtle, warmer undertones and a matte finish. The texture was soft, a little dusty, and fairly blendable, though it is not the easiest black eyeshadow to work with. I liked it best applied in sheerer layers to minimize any unevenness/patchiness that might occur. The application issues with this one seemed mostly resolved if used over a primer as well. It wore well for eight hours on me before fading noticeably. Too Faced Stiletto (LE, $16.00)(100% similar). MAC Nehru (Guo Pei) (LE, $17.00) is darker (95% similar). Divergent Dauntless Ink (LE, ) is warmer (95% similar). theBalm Sleek (P, $16.00) is darker (95% similar). Le Metier de Beaute Fin (LE, $30.00) is darker (95% similar). Sephora Obsidian (PiP, ) is darker (95% similar). Smashbox Ebony (LE, ) is warmer (95% similar). NABLA Cosmetics Nocturne (P, $8.00) is cooler (95% similar). MAC Raven-Eyed (LE, $17.00) is less shimmery (95% similar). KVD Beauty Killing Moon (LE, ) is warmer (95% similar). Marc Jacobs Beauty In the Dark (LE, ) is more shimmery (95% similar). Giorgio Armani #01 (P, $32.00) is lighter (95% similar). L'Oreal Noir C'est Noir (P, $5.99) is warmer (95% similar). Laura Mercier Noir (PiP, $23.00) is cooler (95% similar). Make Up For Ever M100 Black (DC, $21.00) is warmer (95% similar). Tarte Fashionista (LE, )(100% similar). City Color Black Widow (P, $6.99) is darker, cooler (95% similar). KVD Beauty Shax (PiP, ) is lighter (95% similar). KVD Beauty Black Metal (LE, ) is darker, cooler (95% similar). theBalm Righteous (LE, $16.00) is cooler (95% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.