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De La Mer is a cool-toned, blackened navy blue with soft, navy blue shimmer. It had decent to good color payoff, but the texture was as smidgen dry, so it is a shade that needs to be built up for best intensity. It wore well, though, and didn't start to fade until the eighth hour of wear. NARS Ubangi (P, $25.00) is a cream product. MAC Bleuluxe #4 (P) is less sparkly. Clinique Massively Midnight (P, $17.00) is a cream product, brighter. Le Metier de Beaute Sapphire (LE, $30.00) is brighter, more shimmery. MAC Shop & Drop (LE, $15.00) is less shimmery. MAC Thru the Night (DC, $21.00) is lighter. MAC Blue Storm (LE, $21.00) is brighter. MAC Lunar (LE, $19.50) is similar. bareMinerals Shaken Not Stirred (P) is a smidgen darker. See comparison swatches / view dupes.
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Talc, Mica, Ethylene/Acrylic Acid Copolymer, Caprylic/Capric Triglyceride, PTFE, Zinc Stearate, Sodium Saccharin, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Vanillin, Theobroma Cacao (Cocoa) Fruit Powder/Theobroma Cacao Fruit Powder, Poloxamer 338, Silica. May Contain (+/-): Manganese Violet (CI 77742), Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Ultramarines (CI 77007).