Tom Ford Beauty Exposed is a slightly cool-toned, medium-dark berry with a glossy finish. It is a permanent lipgloss that retails for $54.00 and contains 0.07 oz.
Tom Ford Exposed Patent Finish Lip Color ($52.00 for 0.07 oz.) is a slightly muted, medium-dark reddish-berry with subtle, cool undertones and a creamy, high-shine finish. The color payoff was mostly opaque with a translucency to it that gave it that stain-like appearance. The consistency was lightweight, comfortable to wear, but it does have moderate tackiness. This shade was still going strong after eight hours (glossiness lasted about six hours) and was hydrating over time. MAC Preserving Passion (P, $24.00) is more muted, cooler (90% similar). Giorgio Armani #601 Plum Vinyl (P, $38.00) is lighter, cooler (90% similar). Tom Ford Beauty Exotica (P, $54.00) is more muted (90% similar). Chanel Crushed Cherry (DC, $30.00) is darker, warmer (90% similar). MAC Utterly Tart (LE, $19.00) is less shimmery, darker (90% similar). MAC Suggestive (LE, $20.00) is less shimmery, lighter, brighter (90% similar). MAC Lust for Life (LE, $19.00) is more shimmery, cooler (90% similar). MAC It's Never Ending (P, $24.00) is lighter, cooler (90% similar). MAC Tease Don't Touch (LE, $20.00) is lighter, brighter (85% similar). Guerlain Rouge Parade (920) (LE, $30.00) is lighter, warmer (85% similar). Chanel Distinction (21) (P, $34.00) is lighter (85% similar). Urban Decay Brickhouse (DC, $26.00) is warmer (85% similar). MAC Peer Pressure (LE, $20.00) is less shimmery, darker, more muted (80% similar). Tom Ford Beauty Molten Orchid (P, $54.00) is more shimmery, more muted, glossier (80% similar). NARS Chez Claude (LE, $26.00) is darker, more muted (80% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
A new, lip color innovation combines a lip stain with an ultra glossy finish. Presented in a unique, easy-to-use click-pen with a plush sponge-tip applicator, Patent Finish Lip Color delivers intense, vibrant color with long-lasting high-shine. With lightweight texture and flexible, comfortable wear, stay-true color gleams in eight decadent shades.