Sephora It's Electric (57) is a moderately warm-toned, dark purple with a sparkle finish. It is a permanent lipstick that retails for $8.00 and contains 0.14 oz.
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Sephora It's Electric (57) Lipstories Lipstick ($8.00 for 0.14 oz.) is a deep, eggplant purple base with warmer undertones and cooler purple and violet shimmer. It had an emollient consistency that felt a little slippery as it glided across my lips, and while it didn't sink too noticeably into my lip lines, it was uneven. It had semi-sheer pigmentation that wasn't buildable, and it was the type of product that I'd recommend wearing over a lip liner to help minimize the patchiness and reduce the slip. This shade lasted well for three and a half hours but sank more and more into my lip lines over time. On the upside, it was comfortable to wear and lightly moisturizing over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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A high-pigment, lightweight lipstick that provides full-coverage color in one swipe. Available in 40 shades and three finishes: matte, cream, and metal.
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