Pat McGrath Blow Up is a moderately warm-toned, light-medium coral with a natural finish. It is a permanent lip balm that retails for $40.00 and contains 0.12 oz.
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Pat McGrath Blow Up Lip Fetish Sheer Colour Lip Balm ($38.00 for 0.12 oz.) is a soft, peachy coral with warm undertones and a soft, natural sheen. It had sheer to semi-sheer coverage with a noticeable warmth and tint added to my lips. The color applied evenly and didn't emphasize my lip lines. The texture was lightweight, smooth, and lightly creamy without being slippery, but it also didn't feel too thin. It felt smoother without the wetness often associated with more balm-like products. It wore well for three hours and was moisturizing to wear over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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