Pure Love is a brighter, medium plum with subtle, warm undertones and cooler, pink-to-violet shimmer throughout. It had an incredibly smooth, lightly creamy texture that was rich and luxe to the touch, which made it a dream to work with. The eyeshadow had opaque pigmentation that lasted well for eight and a half hours before creasing faintly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Provides maximum color payoff with minimal effort, blending seamlessly to achieve vibrant, ultra-pigmented, long lasting looks Shades and formulas were hand-designed by world-renowned makeup artist Natasha Denona. Made with the highest quality pure color pigments, dazzling chroma crystals, and luminous mineral pearls. Its’ buttery smooth, hydrating eyeshadow formula wears beautifully on any skin type and skin tone. Formulated without talc, parabens, or phthalates. Cruelty-free and allergen-free.
Talc, Mica, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Silica, Calcium Sodium Borosilicate, Diisostearyl Malate, Caprylyl Glycol, Ethylhexylglycerin, Tin Oxide, Ptfe, Calcium Titanium Borosilicate, Aluminum Calcium Sodium Silicate, Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 77007 (Ultramarines), Ci 75470 (Carmine).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.