Heartbeat is a muted, medium-dark burgundy with strong, warm undertones and a matte finish. The eyeshadow had rich color coverage in a single layer that was just shy of full opacity. The consistency was soft, blendable, and not too powdery nor too firmly pressed into the pan, so it was easy to work with and wasn't prone to fallout. It wore well for nine hours before fading visibly on me.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Provides maximum color payoff with minimal effort, blending seamlessly to achieve vibrant, ultra-pigmented, long lasting looks Shades and formulas were hand-designed by world-renowned makeup artist Natasha Denona. Made with the highest quality pure color pigments, dazzling chroma crystals, and luminous mineral pearls. Its’ buttery smooth, hydrating eyeshadow formula wears beautifully on any skin type and skin tone. Formulated without talc, parabens, or phthalates. Cruelty-free and allergen-free.
Synthetic Fluorphlogopite, Zinc Stearate, Dimethicone, Caprylyl Glycol, Ethylhexylglycerin, Hdi/Trimethylol Hexyllactone Crosspolymer, Triethoxycaprylylsilane, Silica, Mica. (+/-)/May Contain: Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 75470 (Carmine), Ci 77007 (Ultramarines).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.