Craving (Right) is described as a "shimmering beachy bronze." It's a medium-dark orange brown with warm undertones and a gold shimmer. Applied dry, it had opaque color coverage that was fairly blendable and had a lovely satin sheen that didn't emphasize pores. It wore well for seven hours this way before fading. When I tried to apply it with a dampened brush, the finish was more like a high frosted sheen, which did give my skin a more noticeable texture, though the color lasted for eight and a half hours. NYX Beach Babe (P, $6.50) is lighter. Bobbi Brown Bronze (LE, $45.00) is more muted. Urban Decay Strip Bronzer (P) is darker. MAC Alpine Bronze (LE, $27.00) is less shimmery. Too Faced Sun Bunny #1 (P) is darker. Wet 'n' Wild Bikini Contest (P, $3.99) is less shimmery. See comparison swatches / view dupes.