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The Social Butterfly #7 is a deep black with cool undertones and pink micro-shimmer. It looks and applies mostly as a matte black as a lot of the shimmer disappears during blending. The consistency was soft and fairly blendable, while coverage was semi-opaque but buildable. It wore well for eight hours on me. Urban Decay Les (LE, $19.00) is cooler (95% similar). Marc Jacobs Beauty Glamour (PiP, ) is darker (95% similar). Too Faced Ooh and Ahh (Left) (LE, $16.00) is lighter (90% similar). Wet 'n' Wild Nude Awakening #7 (PiP, ) is lighter (90% similar). Marc Jacobs Beauty The Night Owl #2 (PiP, ) is darker (90% similar). Kat Von D Onyx (LE, ) is cooler (90% similar). LORAC Onyx (LE, $19.00) is lighter (90% similar). Marc Jacobs Beauty The Free Spirit No. 19 (LE, ) is less shimmery (90% similar). Chanel Noir Satin (26) (LE, $30.00) is lighter (90% similar). Too Faced Midnight Snack (LE, $16.00) is more shimmery, lighter, warmer (85% similar). See comparison swatches / view dupes side-by-side.
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Made with advanced pigments that allow true, instant color payoff, and plush performance with the longest wear.