Prim-O
Marc Jacobs Beauty O!Mega Gel Powder Eyeshadow
Marc Jacobs Beauty Prim-O is a moderately warm-toned, light-medium peach with a metallic finish. It is a permanent eyeshadow that retails for $29.00 and contains 0.13 oz.
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Marc Jacobs Beauty Prim-O Omega Eyeshadow ($29.00 for 0.13 oz.) is a light-medium peachy-beige with warm undertones and a metallic sheen. The consistency was smooth to the touch, dense and almost cream-like, but I didn't struggle to pick up product with my brush nor did I have issues getting it to apply evenly to my lid. (I also tried this shade as a cheek highlighter here.) It was extremely metallic and very brightening wherever it was applied. It stayed on well for nine hours on me before starting to fade slightly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Prim-O
PPermanent. $29.00.
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Bigger is better. Never worry about hitting pan again with this over-sized eyeshadow single that’s double the size*. This high-impact eyeshadow features innovative gel-coated pigments that glide on buttery smooth for intense payoff. It’s clinically tested for 12-hour longwear and stays true all day. The shade range was curated by legendary makeup artist Diane Kendal to deliver the biggest, most-requested, most-flattering shades. The hand-picked colors are perfect for creating a polished, everyday look to a sultry, smoky eye, and also essential as a transition, highlight, or wear-alone shade. Cut out the clutter and get only the best shades you need now and want forever. O!mega Shadow is the cashmere sweater of eyeshadows—the essential must-have in every beauty wardrobe that goes well with everything. Finally, your favorite shades in a pan that lasts … “forever.”.