Marc Jacobs Beauty Rule is a moderately cool-toned, very light beige with a matte finish. It is a limited edition eyeshadow.
Rule is a pale beige with subtle, cool undertones and a matte finish. It had nearly opaque color payoff that adhered well to bare skin and blended out easily while only sheering out a smidgen (without a primer). The texture was soft, silky, and smooth, though there was slight powderiness in the pan, which could result in fallout if I wasn't careful to tap off the excess prior to applying it to my eye area. It lasted well for seven and a half hours on me before I noticed slight fading.
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