MAC Impulsive is a very warm-toned, light-medium brown with a satin finish. It is a permanent lipstick that retails for $24.00 and contains 0.17 oz.
MAC Impulsive Powder Kiss Liquid Lipcolour ($24.00 for 0.17 oz.) is a light-medium brown with strong, warm yellowish undertones and a satin finish. It had nearly opaque pigmentation in a single layer, which applied evenly across my lips and wasn't prone to emphasizing my natural lip texture. The consistency was lightweight, thin, and spreadable with a more whipped, mousse-like feel. It stayed on nicely for four and a half hours and was non-drying, but the formula claimed 10 hours of wear (sigh!).
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Believe it when you feel it. Powder Kiss now includes a Liquid Lipcolour to give you that blurred, high-impact matte look. Experience a weightless kiss of colour delivering ten hours of moisture. Its whipped, mousse-like texture softly and evenly kisses lips with just the right amount of non-settling, non-flaking, comfortable colour. The special blend of vitamin E, powders and emollient properties provides excellent cushion, flexibility, wear and moisture that will leave lips looking and feeling soft and smooth all day. Features an hourglass-shaped applicator that perfectly hugs lips to fill in lines and enhance lips with a smoothing and blurring effect.
Dimethicone, Dimethicone Crosspolymer, Isononyl Isononanoate, Polyglyceryl-2 Triisostearate, Diisostearyl Malate, Tribehenin, Tocopheryl Acetate, Lecithin, Ethylhexyl Palmitate, Isopropyl Myristate, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-2 Diisostearate, Sorbitan Isostearate, Dehydroacetic Acid, Isostearic Acid, Polyhydroxystearic Acid, Vanillin, [+/- Mica, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Blue 1 Lake (Ci 42090), Red 6 (Ci 15850), Red 7 (Ci 15850), Red 22 Lake (Ci 45380), Red 28 Lake (Ci 45410), Red 33 Lake (Ci 17200), Yellow 5 Lake (Ci 19140), Yellow 6 Lake (Ci 15985)]
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.