MAC Driftwood is a moderately warm-toned, medium-dark lavender with a natural finish. It is a discontinued lipstick that retails for $21.00 and contains 0.12 oz.
MAC Driftwood Liptensity Lipstick ($21.00 for 0.12 oz.) is a soft, medium mauve with subtle, neutral-to-warm undertones and a glossy finish. It had semi-opaque pigmentation paired with a thinner, more emollient consistency than most of the shades in the range. The texture did sit in lip lines more noticeably, and it didn't wear as long--only four hours--and was one of the shortest wearing shades I tested. Bite Beauty Cava (DC, $24.00) is lighter (95% similar). MAC Really Me (P, $21.00) is lighter (90% similar). Makeup Geek Trailblazer (P, $12.00) is darker, cooler (85% similar). ColourPop Littlestitious (P, $7.00) is lighter, less glossy (90% similar). NARS Dayle (P, $34.00) is lighter, brighter, cooler (90% similar). ColourPop Dopey (P, $7.00) is warmer, less glossy (80% similar). Bite Beauty Thistle (DC, $26.00) is darker, cooler (80% similar). Urban Decay Backtalk (DC, $18.00) is darker, warmer (80% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Liptensity Lipstick pushes the boundaries of colour. With the expertise of tetrachromat Maureen Seaberg — who has the genetic ability to see up to 100 million hues imperceptible to the average naked eye — M·A·C has created an unprecedented spectrum of 24 shades with extreme, undeniable colour intensity, using our groundbreaking High-Frequency Tetrachromatic Pigments technology.