Chateau M

Chateau M is a medium-dark red with cool, blue undertones and a matte finish. It had nearly opaque pigmentation that applied evenly and smoothly without emphasizing lip lines or streaking. The consistency was thin, spreadable, and easy to work with on the lips. It lasted for over eight hours and was drying over time. Urban Decay Crimson (P, $18.00) is lighter, warmer (95% similar). Anastasia Primary #3 (Vol. 1) (PiP, ) is lighter, warmer (95% similar). Charlotte Tilbury Carina's Love (P, $37.00) is brighter (95% similar). NARS Power Trip (LE, $26.00) is lighter, warmer (95% similar). ColourPop Strong Chi (LE, $9.00) is lighter, warmer (95% similar). Make Up For Ever M401 (DC, $22.00) is cooler (95% similar). Guerlain Cherry Red (219) (P, $34.00) is darker, cooler (95% similar). Makeup Geek Flamenco (LE, $12.00) is darker (95% similar). Make Up For Ever Red Ink (LE, ) is darker (95% similar). ColourPop Melonade (LE, $6.50) is warmer (95% similar). Bite Beauty Cayenne (P, $28.00) is warmer (95% similar). MAC PhillipeBlond (LE, $21.00) is lighter, warmer (95% similar). ColourPop Besame (LE, $6.50) is lighter (95% similar). Smashbox Unzipped (P, $21.00) is darker, glossier (95% similar). KVD Beauty Hexagram (P, $19.00) is darker (95% similar). MAC PattyPout (LE, $21.00) is darker (95% similar). ColourPop Take a Bao (LE, $9.00) is darker, cooler, glossier (95% similar). NARS Starwoman (P, $26.00) is darker (95% similar). Burberry Ruby (434) (P, $35.00) is darker, brighter, glossier (90% similar). MAC A Rose in Harlem (LE, $19.00) is lighter, warmer, glossier (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.

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