MAC Sheer Plum is a very warm-toned, medium-dark brown with a satin finish. It is a discontinued lipstick that retails for $20.00 and contains 0.1 oz.
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MAC Sheer Plum Lipstick ($14.50 for 0.10 oz.) is described as a "rouged chocolate" with a lustre finish. It's a reddened brown with semi-opaque color and a subtly glossy finish. For a lustre, it's particularly pigmented, though it's not completely opaque. It glides on easily and leaves behind ample amount of color with a good amount of shine. I actually found this lustre to be a bit moisturizing, as compared to other lustres that do nothing for me in the moisturization department.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Formulated to shade, define and showcase the lips, M·A·C Lipstick is available in every nuance of your favorite color and high-fashion texture. It's the iconic product that made M·A·C famous. AMPLIFIED CREME (A): Ultra-creamy. Quietly shiny. Color-packed! Hi-res: hi-impact. CREMESHEEN (C): Creme-based lipstick that imparts bright full color, with a soft and supple shine. FROST (F): Excellent color payoff with medium to high frosted shimmer-and-shine finish. LUSTRE (L): Demi-sheer with wet-look lustre finish. Very slick. Makes lips look soft, smooth, ultra-moist. MATTE (M): Pigment rich with intense color pay-off. No-shine, all matte finish. SATIN (S): Color-rich. Soft satin, semi-matte finish. Conditions while adding intense color.