MAC Kelly Yum-Yum is a very cool-toned, light-medium fuchsia with a satin finish. It is a limited edition lipstick that retails for $20.00 and contains 0.1 oz.
MAC Kelly Yum-Yum Lipstick ($17.50 for 0.10 oz.) is described as a "bright blue pink [with a Satin finish]." It's a vibrant, medium, fuchsia pink with cool, blue undertones and leans slightly magenta. It had rich, opaque color payoff, and the consistency was creamy so application was easy. The color lasted for six hours and left a stain behind; it was neither drying nor hydrating. There are numerous similar shades on the market, past and present. MAC Happy-Go-Lucky (LE, $16.00) is lighter. Sephora + Pantone Universe Radiant Rush (LE, $18.00) is darker, more magenta. Bite Beauty Moscato (P, $28.00) is brighter, cooler-toned. Bite Beauty Satsuma (LE, $24.00) is brighter, lighter. NARS Full Frontal (LE, $26.00) is more magenta. Maybelline Electric Fuchsia (LE, $7.49) is a touch darker. MAC Dear Diary (LE, $18.00) is slightly darker. MAC Pink Pigeon (LE, $16.00) is darker. MAC Daddy’s Little Girl (LE, $16.00) is more matte. MAC Candy Yum Yum (P, $16.00) is brighter, cooler-toned--this is really a more wearable, less blue-based version of CYY. Obsessive Compulsive Cosmetics Nylon (P, $18.00) is brighter. See comparison swatches / view dupes.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Formulated to shade, define and showcase the lips, M·A·C Lipstick is available in every nuance of your favorite color and high-fashion texture. It's the iconic product that made M·A·C famous. AMPLIFIED CREME (A): Ultra-creamy. Quietly shiny. Color-packed! Hi-res: hi-impact. CREMESHEEN (C): Creme-based lipstick that imparts bright full color, with a soft and supple shine. FROST (F): Excellent color payoff with medium to high frosted shimmer-and-shine finish. LUSTRE (L): Demi-sheer with wet-look lustre finish. Very slick. Makes lips look soft, smooth, ultra-moist. MATTE (M): Pigment rich with intense color pay-off. No-shine, all matte finish. SATIN (S): Color-rich. Soft satin, semi-matte finish. Conditions while adding intense color.