More than a mere gloss…concentrated high-definition color fusing shine, comfort and lasting hold. Inspired by icons of the cinema, Giorgio Armani re-introduces glamour with Gloss d'Armani. Gloss d'Armani's flexible velvet applicator adds volume and defines contours instantly and effortlessly, with an expert touch. Color-Fil Shine technology boasts a translucent base that traps pigments and pearlescent particles for a hydrated, silky-smooth feeling without any stickiness. Comfortable, stay-fast color is like a second skin that remains true for eight hours without fading or migrating.