ColourPop Wilshire is a very warm-toned, light brown with a satin finish. It is a limited edition eyeshadow that retails for $6.00 and contains 0.07 oz.
Wilshire is described as a "mid-tone warm peachy beige." It's a light-medium brown with warm, peachy-orange tones and a semi-matte finish. It had great color payoff with a really smooth, blendable texture that adhered well to bare skin and had no signs of fading or creasing even after ten hours of wear. NARS Madrague #2 (DC, $25.00) is darker (95% similar). Bobbi Brown Frappe (LE, $22.00) is more muted (95% similar). LORAC Terracotta (PiP, $19.00) is darker (95% similar). Melt Cosmetics Luna (LE, ) is lighter (95% similar). LORAC Tawny (LE, $19.00) is lighter (95% similar). Huda Beauty Smokey #2 (PiP, ) is less shimmery, darker (95% similar). ColourPop The Taurus (P, $4.50) is darker (95% similar). Kat Von D Glasswing (DC, ) is more muted (95% similar). MAC Back to Surreality (LE, $17.00) is lighter (95% similar). Anastasia RTW (P, $12.00) is more shimmery, darker (90% similar). MAC What Clout (P, $20.00) is less shimmery, darker (90% similar). Too Faced Honey Butter (PiP, $16.00) is lighter (90% similar). Kat Von D Martyr (LE, ) is less shimmery, darker (90% similar). Natasha Denona Atik (117CM) #2 (PiP, ) is less shimmery, cooler (90% similar). ColourPop Brave (LE, $4.50) is lighter (90% similar). MAC Cake & Biscuits (LE, $17.00) is cooler (90% similar). Melt Cosmetics Unseen (PiP, ) is less shimmery, darker, cooler (90% similar). Sephora Hazelnut (LE, ) is lighter, cooler (90% similar). Wet 'n' Wild Dragon Scales #1 (LE, ) is cooler (90% similar). ColourPop Pink Slip (LE, $4.50) is less shimmery, cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Our famous long-wearing crème powder formula with a unique bouncy-like texture. It's super creamy, insanely pigmented, and has one swipe intensity with zero fallout. For Max Coverage - Use your fingertip and tap shadow directly onto the eyelid. A flat, firm synthetic brush will also work and is perfect for detailed application close to the lash line. To Blend - Use a fluffy synthetic brush with good movement, dip the tip into the shadow and apply with a "windshield wiper" movement throughout the crease of the eye for a soft and diffused look.
Cyclopentasiloxane, dimethicone, trimethylsiloxysilicate, isododecane, boron nitride, c30-45 alkyl cetearyl dimethicone crosspolymer, synthetic fluorphlogopite, cucumis sativus (cucumber) fruit extract, mangifera indica (mango) seed butter, aluminum calcium sodium silicate, calcium sodium borosilicate, dimethicone/vinyl trimethylisiloxy silicate crosspolymer, calcium aluminum borosilicate, silica, disteardimonium hectorite, propylene carbonate, phenoxyethanol, ethylhexylglycerin, tin oxide, glycine soja (soybean) oil. [ +/- aluminum powder (ci 77000), bismuth oxychloride (ci 77163), black 2 (ci 77266), blue 1 (ci 42090), blue 1 lake (ci 42090), bronze powder (ci 77400), carmine (ci 75470), chromium oxide greens (ci 77288), copper powder (ci 77400), ferric ammonium ferrocyanide (ci 77510), ferric ferrocyanide (ci 77510), green 5 (ci 61570), iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499), manganese violet (ci 77742), mica (ci 77019), red 40 lake (ci 16035), titanium dioxide (ci 77891), ultramarines (ci 77007), yellow 5 (ci 19140), yellow 5 lake (ci 19140)].
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.