Vivid Pigment

The formula is supposed to be "highly pigmented, long-lasting and blendable." The majority of the shades were pigmented and long-wearing with some being very blendable and others requiring a little more effort, though they were, generally, workable and easy enough to use, particularly give the more matte finish and intense coverage/brightness. A few shades felt drier to the touch, almost grainy, which isn't uncommon in more red/pink-based shades, but this didn't seem to change the application. Most of the shades were lightly to moderately powdery, so I would recommend applying these prior to doing base makeup due to some fallout during application.

The caveat is that several shades are "not intended for use around the immediate eye area," and these shades are: Crushin', Splash, Sauce, Party Drip, Bossed Up, Cute, Vibez, Level Up, and Purp Smurf (which makes Neo Blue the only one not on the list). Most products labeled "Pigment" but look like eyeshadows include color additives that are not approved for usage on the eye in the US (see FDA's additive list here) but other regions (typically Canada and the EU) do allow these ingredients on the eye area. In this instance, the Vivid Pigments can contain Red 6 Lake, Red 7 Lake, and Red 27 Lake that are shown as a "no" for eye usage per FDA.