Colour Pop Sorry Not Sorry is a moderately warm-toned, medium-dark purple with a matte finish. It is a permanent lipstick that retails for $7.50 and contains 0.12 oz.
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Colour Pop Sorry Not Sorry Velvet Blur Lux Lipstick ($7.00 for 0.12 oz.) is a medium magenta with cool, blue undertones and a semi-matte finish. It had buildable color payoff that ranged from medium to mostly opaque (three layers). The lipstick had a smooth, velvety texture that made it comfortable to apply as it glided easily across my lips. It didn't slide around and felt thin and lightweight, but it did not smooth out my lip lines; there was some color that deposited in my deeper lip lines and pulled away at subtle texture on my upper lip. It lasted for four and a half hours, left a bit of a stain behind, and felt non-drying.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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This unique matte lipstick creates a soft focus, blurring effect with the same high impact colour you know we’ll deliver. The silky, velvet soft texture smooths over fine lines and imperfections, while never drying out your lips. A formula that works with your look, build up the color to add drama, or blur out the edges for a soft romantic look. Loaded with our exclusive LUX blend of extracts Pomegranate, Goji Fruit, and Grape Seed extracts protect and nourish lips.
Dimethicone, Tridecyl Trimellitate, Phenyl Trimethicone, Polyethylene, Polymethylsilsesquioxane, Hdi/Trimethylol Hexyllactone Crosspolymer, Zeolite, Dimethicone Crosspolymer, Hydrated Silica, Flavor, Saccharin, Caprylic/Capric Triglyceride, Vitis Vinifera Seed Extract, Lycium Barbarum Fruit Extract, Punica Granatum Fruit Extract; MAY CONTAIN: Blue 1 Lake (CI 42090), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Red 6 (CI 15850), Red 6 Lake (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Titanium Dioxide (CI 77891), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985).