Charlotte Tilbury Pillow Talk Pop is a limited edition eye palette that retails for $56.00 and contains 0.18 oz.
Charlotte Tilbury Pillow Talk Pop Eyeshadow Quad ($53.00 for 0.18 oz.) is an all-shimmery set of shades that run from a soft, peachy to a coppery brown. If the shades applied like the Prime and Smoke shades, I could see it suiting its purpose well enough, even if the rating might make it seem "worse" than the target buyer might feel it was, but I think that the Enhance and Pop shades are let-downs in comparison.
The brand initially described the formula as having "pearl pigments [that] provide rich color and sparkle," and then later under "how to apply," say to "apply the shades wet" for the "ultimate sparkling finish." Note, the emphasis on the finish, not the pigmentation specifically. When the Palette of Pops first came out, they actually said to use it dry for "intense color payoff" or wet to "unleash the intensity and vibrancy of the shades" (which sounds like the dry application).
Sephora actually described the quad as a "sheer-topper" palette. With this particular set of pops, I actually didn't find that a dampened brush significantly improved pigmentation--and two shades didn't need the help--but where it came in handy was in the lay down of product, smoothing it out, and minimizing fallout during application and throughout wear. Fingertips worked well to minimize fallout during application but sometimes didn't deposit as much sparkle as expected as the sparkles didn't transfer off my fingertip that well!
The power to mesmerise is in your eyes and Charlotte has decoded the secrets to iconic, hypnotic eyes with the Luxury Palette. Each colour in the quad has a different texture and formula to suit its primary function. ‘Prime’ is emollient-rich to smooth the eyelid, ‘Enhance’ blends easily with all of the other colours, ‘Smoke’ is highly pigment-rich to create a dramatic effect, ‘Pop’ is rich in light-reflecting shimmer flex for an eye-catching, mesmerising finish.