Burberry Pale Grape No. 04 is a slightly warm-toned, very dark plum with a matte finish. It is a permanent eyeliner that retails for $29.00 and contains 0.01 oz.
Burberry Pale Grape No. 04 Effortless Kohl Eyeliner ($29.00 for 0.01 oz.) is a blackened plum with cool undertones and a matte finish. It had decent color payoff in a single stroke but was better with two layers. The consistency is just creamy enough not to drag, and the color holds onto the lash line well. I was able to get eight and a half hours of wear out of the shade, and it seemed to be waterproof (I took a shower with it on, and it didn't smear or run). Tarina Tarantino Ultraviolet (P, $15.00) is more shimmery. MAC Strong Willed (P, $20.00) is more shimmery, warmer. Urban Decay Rockstar (P, $19.00) is more shimmery. bareMinerals 5PM (P, $15.00) is less purple. Bobbi Brown Black Plum (P, $24.00) is less matte. See comparison swatches/ view dupes.
Define eyes with colour-intense Effortless Kohl Eyeliner. The long-lasting waterproof formula glides on with exceptional colour release and can be smudged for a smokey look. The retractable tip has a built-in sharpener, enabling precise and delicate application along the lash line. Use to define the eyes along the inner and outer lash lines or blend into eyeshadow for a diffused look.