Marc Jacobs Beauty O!Mega Gel Powder Eyeshadow ($29.00 for 0.13 oz.) is a new, permanent powder eyeshadow formula that’s big claim to fame is that it’s “double the size” of the average eyeshadow single (which it is, but I’m curious what the split is of customers who have been longing for mega-sized pans of eyeshadow… I remember Guerlain used to boast this claim, too, and those disappeared many years ago). There are nine shades across three finishes (matte, satin, and shimmer).
There’s also a new take on their Highliner Gel Crayons; Marc Jacobs Beauty Glam Glitter Highliner is the newest finish, and it is available in seven shades. You’ll find swatches in this post for all shades of the new eyeshadows and eyeliners.