MAC Pure Flash, Superwatt, Blacklit, Switch to Blue Electric Cool Eyeshadows Reviews, Photos, Swatches

MAC Pure Flash! Electric Cool Eyeshadow
MAC Pure Flash! Electric Cool Eyeshadow

Here are the other four shades of MAC Electric Cool Eyeshadow ($21.00 for 0.07 oz.) launching with the A Novel Romance collection (August 14th online, August 21st in-stores). To recap, these have a sponge-like texture with some spring, so they are a cream eyeshadow but dry down and set to more of a powder finish. If you’ve tried Chanel’s Illusion d’Ombres or Buxom Stay There Eyeshadows, these are similar in regards to texture. The performance of these really ranges from shade to shade, and the major weakness is really in the application/texture as some shades sheer out easily or apply unevenly (usually the darker shades). They don’t crease easily, and only the very sparkly shades have a bit of fall out.

MAC Pure Flash! Electric Cool Eyeshadow ($21.00 for 0.07 oz.) is described as a “pale champagne.” It’s a light, peachy-beige with warm undertones and a frosted finish. It had mostly opaque color in one layer, and it applied evenly for the most part on the lid. It doesn’t crease, and I only noticed slight fading after nine hours of wear. Marc Jacobs Beauty Honey Bunny (400) (P, $28.00) is cooler-toned. Divergent Humble Sheen (LE) is a powder. Tom Ford Beauty Orchid Haze #1 (P) is darker, powder. NARS Jezebel (P) is a powder. Too Faced Cheers! (LE, $16.00) is a powder. Kat Von D Precious (LE) is a powder. Disney by Sephora Splendid (LE) is a powder. MAC Naked Lunch (P, $15.00) is slightly pinker, powder. See comparison swatches / view dupes.

MAC Superwatt Electric Cool Eyeshadow ($21.00 for 0.07 oz.) is described as a “light shimmering taupe.” It’s a medium-dark, warm-taoned taupe brown with a hint of gray and frosted, metallic finish. It was mostly opaque with one layer of product, which could be sheered out for more of a wash if desired. The color wore well for eight and a half hours before starting to fade. Marc Jacobs Beauty Au Revoir (406) (P, $28.00) is slightly darker. YSL Saharienne #4 (P) is darker, powder. NARS Himalia (P, $29.00) is powder. Giorgio Armani #09 (P, $32.00) is darker, powder. Clarins Forest #4 (LE) is less shimmery, darker, powder. Too Faced Crisp Apple Strudel (LE, $16.00) is warmer. Urban Decay Shakedown (LE, $18.00) is darker, warmer. See comparison swatches / view dupes.

MAC Blacklit Electric Cool Eyeshadow ($21.00 for 0.07 oz.) is described as a “black with multidimensional pearl.” It’s a soft, medium black with multi-colored sparkle–the teal sparkle seems to dominate. It had semi-opaque color coverage that applied evenly for the most part. It was buildable with two to three layers. The color lasted for eight hours with minor fall out. MAC Tonightโ€™s Temptation #2 (LE, $21.00) is darker, powder. CoverGirl Molten Black (300) (P, $4.99) is cooler-toned, powder.. Sephora Collection Jungle Party (09) (P, $13.00) is greener. Sephora Collection Animal Instinct (01) (P, $13.00) is less multi-colored in its shimmer. Urban Decay Oil Slick (P, $18.00) MAC Cinderfella (P, $21.00) is a powder. Buxom Black Lab (P, $18.00) is very similar. See comparison swatches / view dupes.

MAC Switch to Blue Electric Cool Eyeshadow ($21.00 for 0.07 oz.) is described as a “rich cobalt.” It’s a muted, medium-dark blue with a pearly sheen. It seemed to have good color payoff, but it had a tendency to sheer out and apply unevenly on the lid. The color wore well for eight hours before starting to fade slightly. Make Up For Ever I-22 (P, $21.00) is brighter. Dior Atlantique #4 (LE) is lighter, powder. Sleek MakeUP Acid #5 (P, $9.99) is powder, more shimmery. MAC A Sprinkle of Blues #3 (P, $21.00) is darker, powder. MAC Tonightโ€™s Temptation #1 (LE, $21.00) is darker, brighter, powder. Urban Decay Radium (P, $18.00) is lighter, powder. Maybelline Electric Blue (P, $6.99) is darker. Buxom Bulldog (P, $18.00) is very similar. See comparison swatches / view dupes.

As a reminder, these are from MAC’s upcoming A Novel Romance collection, which will launch online on August 14th and be in-stores on August 21st.

See more photos & swatches!

MAC Pure Flash! Electric Cool Eyeshadow
MAC Pure Flash! Electric Cool Eyeshadow

MAC Pure Flash! Electric Cool Eyeshadow
MAC Pure Flash! Electric Cool Eyeshadow

MAC Pure Flash! Electric Cool Eyeshadow
MAC Pure Flash! Electric Cool Eyeshadow

MAC Superwatt Electric Cool Eyeshadow
MAC Superwatt Electric Cool Eyeshadow

MAC Superwatt Electric Cool Eyeshadow
MAC Superwatt Electric Cool Eyeshadow

MAC Superwatt Electric Cool Eyeshadow
MAC Superwatt Electric Cool Eyeshadow

MAC Blacklit Electric Cool Eyeshadow
MAC Blacklit Electric Cool Eyeshadow

MAC Blacklit Electric Cool Eyeshadow
MAC Blacklit Electric Cool Eyeshadow

MAC Blacklit Electric Cool Eyeshadow
MAC Blacklit Electric Cool Eyeshadow

MAC Switch to Blue Electric Cool Eyeshadow
MAC Switch to Blue Electric Cool Eyeshadow

MAC Switch to Blue Electric Cool Eyeshadow
MAC Switch to Blue Electric Cool Eyeshadow

MAC Switch to Blue Electric Cool Eyeshadow
MAC Switch to Blue Electric Cool Eyeshadow

MAC Blacklit Electric Cool Eyeshadow
Pure Flash! (inner lid), Superwatt (middle of lid), Blacklit (outer lid), Water Willow Eyeliner

MAC Blacklit Electric Cool Eyeshadow
Pure Flash! (inner lid), Superwatt (middle of lid), Blacklit (outer lid), Water Willow Eyeliner

26 Comments

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Veronica Avatar

I think I own Pure Flash! from the original release. I really like the shade, but I did notice that this formula dried out and got a bit crumbly after a year or so. The nicer shades are worth the buy, but I do recommend getting something you’re going to use regularly so it doesn’t got to waste.

Veronica Avatar

I live in in area that goes through some pretty wild temperature changes (muggy, 90F summers to winters that can hit the single digits with negative wind chill), so that might have been a big part of it. It’s actually still wearable and not at particularly stiff, just that I have to be careful opening and closing it because it dislodged from the base.

Marianne Avatar

What has happend to pure flash and blacklit in the pan? They look totally smushed. Do they break apart as well? Don’t realy want to buy something (online), and end up with something that looks so fragile.

Helene Avatar

Pure Flash! and Superwatt are very pretty, and have a nice shimmer/glitter. It is such a pity Blacklit and Switch to Blue are so pale when a bit sheered out. Switch to Blue is so light compared to what it looks like in the pan.

MichelleChefNYC Avatar

For me these are not a win… I find myself thinking, if the texture is similar to the Chanel Illusion D’Ombre I would much rather just use the Chanel… They have done a much better job with the finish and colors in their line IMHO. Mirifique VS Blacklit, enough said…

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