Giorgio Armani #28 Eyes to Kill Intense Eyeshadow Review, Photos, Swatches

Giorgio Armani #28 Eyes to Kill Intense Eyeshadow
Giorgio Armani #28 Eyes to Kill Intense Eyeshadow

#28 is More Dazzling Than It Lets On

Giorgio Armani #28 Eyes to Kill Intense Eyeshadow ($32.00 for 0.14 oz.) is medium-dark, sparkling copper-tinged bronze. MAC Coil has more copper color in it. MAC Havana is darker. Benefit Dandy Brandy is similar but less shimmery. Make Up For Ever #15 is similar in color when sheered out. MAC Roasted Chestnut is a bit darker and more red-toned. MAC Buckwheat is a smidgen darker. Inglot #421 is richer, darker.

This particular shade had larger shimmer particles than a lot of the other Eyes to Kill Intense Eyeshadows have, which results in a greater sparkle effect, though it’s not quite as smooth. When applied dry, it doesn’t bind together as well as I’d like to see, and it comes out looking a little faded compared to the pot color and the way it looks when applied dampened. It takes on a darker brown base color when it is applied wet, though the color will stay looking the same way even when it dries down.

#28 has a drier texture–you can even tell in the pot, as it arrived kind of crumbled along the edges.  You can use the plastic stopper included in the pot to press it back down, but it’s not as well-bound as the other shades.  As a result, the color just doesn’t adhere as well when used dry. It takes some added moisture to make it come together. When I wore it to test the wear, it managed a full eight hours without fading or creasing, and I didn’t see any fall out underneath my eye, despite the sparkly finish.

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Giorgio Armani #28 Eyes to Kill Intense Eyeshadow
Giorgio Armani #28 Eyes to Kill Intense Eyeshadow

Giorgio Armani #28 Eyes to Kill Intense Eyeshadow
Giorgio Armani #28 Eyes to Kill Intense Eyeshadow

Giorgio Armani #28 Eyes to Kill Intense Eyeshadow
Giorgio Armani #28 Eyes to Kill Intense Eyeshadow

Giorgio Armani #28 Eyes to Kill Intense Eyeshadow
Giorgio Armani #28 Eyes to Kill Intense Eyeshadow

Giorgio Armani #29 Eyes to Kill Intense Eyeshadow
Giorgio Armani #26, #28 (8 hours of wear)

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Product Availability

Giorgio Armani #28 $33.00/0.14 OZ.
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About the Reviewer


Christine has normal-to-dry skin with areas of dryness (cheeks, nose, and under the eyes). She has a light-medium skintone with subtle, warmer yellow undertones. Her best foundation matches include: Tarte Rainforest of the Sea in Light-Medium Neutral (best match), Estee Lauder Double Wear Stay-in-Place Makeup in Desert Beige 2N1, Giorgio Armani Maestro Glow in 4.0, Hourglass Warm Ivory Vanish Seamless Finish, Laura Mercier Candleglow Soft Luminous in Dusk, MAC NC20/NC25, Make Up For Ever Ultra HD Liquid in Y305 (140). For more matches, please read our full Foundation FAQ. For more information on our review process, please read our Review FAQ.

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I bought this as my first ETK and I’ve had the same issues you’ve had. When I apply this I get a lot of fall out and the color goes on patchy (even wet though the color is stronger applied wet). I do appreciate the awesome wear though. Wore this while jogging a couple times to really test it’s longevity and it looked perfect even with sweat pouring down my face. I really love the color so I decided not to return it. 🙂 

Christine-Temptalia Perhaps, I’ve sort of been eyeing the khaki color for the future. If they came out with a medium taupe with an even split between brown and gray in it I’d heavily consider that. So far their taupes have been to gray and purple for me. Which look a little corpse-y on me if not careful with what I pair it with. 

meghankrane Coppers can be tricky, since they have a lot of orange, and if you’re fair and cool-toned, sometimes it doesn’t always flatter. A shade like this has enough brown to offset any coppery tones. You might find that earthy bronzes with a little hint of gray or green work well!

I’m so disappointed now. I haven’t bought any of the permanent GA EtK eyeshadows because the shades haven’t appealed to me at all, but I’ve always been curious and wanting to try them because of all the raves and great reviews. I have crazy oily lids and major trouble with creasing, so these shadows seem perfect for me. After seeing pictures and swatches of this collection on several different blogs, I fell in love with #24, #25 and #28, and ordered them right away in fear of them selling out (haven’t received them yet, though). I’m just so annoyed that two of these shades only got a B+. It’s so typical. I mean, why can’t there be amazing quality shadows out there that actually have pretty colors that work well with my skin tone? Gah. Sorry about the rant, just had to get it out.

t_zwiggy Maybe you’ll still love them 🙂 I mean, not that B+ is outstanding, but the way I look at the grades is anything B and above is worth a look. Anything B- or below is like, “eh.”You’ll have to let us know how they work out for you! I bought all six, and the only one I’m really disappointed in was the pink shade.

t_zwiggy 24 and 27 are definitely the stars of this collection. I was originally drawn to 28 as well, but it is heavy on the sparkly and lacking in the pigmentation and binding.

I’m in love with the color, but after reading the other comments here, it’s a safe bet Christine didn’t just get a “dud”. Oh, well…more money for other things!

I found this one a bit drier and more crumbly than my other EtK shadows as well and that it required a little more building to get a true, rich colour. However, it’s such a lovely shade that it was worth it for me. And I didn’t have any fallout during the day and it did last as long as its less crumbly cousins.

I purchased #28 and #27 from this collection and am in love with them both.  With regard to the texture, I agree.  But when these shadows first came out, the SA told me not to apply them with a brush.  Instead, she said, apply them with your finger to get the truest and lushest color.  This technique has not disappointed and makes the texture a nonissue.  To get a better defined shape I’ll outline with a brush (damp or dry – depending on if I’m blending in that area) and then go back in with the pad of my finger to deposit more color.

@NeenaJ How long have you used them with your fingers? Have you found using fingers to change the texture of the eyeshadow? I’ve wanted to apply this with my finger, but I’m afraid it’ll get that hard patina that regular pressed eyeshadows get when you use those with your finger.

are there any eyes to kill eyeshadows that rate as an A or A+? i would justify buying at least one if it was an amazing color and rated well with you

Does anyone know how this color compares to Chanel’s Abstraction
Illusion d’Ombre?  I think the Chanel is sparklier but the base tone
seems really close…Thanks 🙂

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