ColourPop Deja Brew Palette Review & Swatches
Deja Brew
ColourPop Deja Brew 9-Pan Pressed Powder Palette ($14.00 for 0.32 oz.) is a new, permanent neutral color story available at Target. It included three shimmery shades and six matte shades. The quality was consistent with ColourPop’s formulas: the shimmers were pigmented, blendable, and easy enough to use, while the mattes were pigmented, lightly powdery, and blendable.
Deja Brew
$14.00.
Salted Caramel
Salted Caramel is a light-medium beige with moderate, warm undertones and a sparkle-matte finish.
- Opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Viseart Sand (Cool Mattes 2 #2) (P, ) is less shimmery (95% similar).
- Tom Ford Beauty Sous Le Sable #1 (PiP, ) is less shimmery, lighter (95% similar).
- ColourPop Skinny Legend (LE, $4.50) is less shimmery, lighter (95% similar).
- Marc Jacobs Beauty At the Office (PiP, ) is less shimmery, warmer (95% similar).
- Pretty Vulgar Rise (PiP, ) is less shimmery, warmer (90% similar).
- ColourPop Lush (LE, $4.50) is less shimmery, darker (90% similar).
- Clinique Nude Rose (PiP, $15.00) is less shimmery, warmer (90% similar).
- Natasha Denona Vivienne (396CP) (PiP, ) is less shimmery, darker, cooler (85% similar).
- ColourPop 6 Rings (LE, $4.50) is less shimmery, darker, cooler (85% similar).
- MAC You're Bluffing (LE, $17.00) is less shimmery, darker, warmer (80% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Salted Caramel
PiPPermanent in Palette. $4.50.
Crushed Oats
Crushed Oats is a light beige with moderate, warm undertones and a bright, metallic finish.
- Opaque pigmentation
- Smooth, moderately emollient consistency, slightly loosely-pressed
- Applied evenly and blended out well
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Smashbox Meme Girl (PiP, ) is less shimmery (95% similar).
- Natasha Denona Golden Beige (52M) (P, $29.00) is more shimmery, cooler (95% similar).
- Clarins Flame #1 (PiP, ) is less shimmery, cooler (95% similar).
- ColourPop Falling Up (LE, $6.00) is more shimmery, darker (95% similar).
- ColourPop Pep Talk (DC, $4.50) is darker (95% similar).
- Charlotte Tilbury Dazzling Diamonds #1 (LE, ) is more shimmery, cooler (95% similar).
- ColourPop North Pole (LE, $4.50) is more shimmery, lighter (95% similar).
- Tarte Inspiration (LE, ) is more shimmery (95% similar).
- ColourPop Sail Away (LE, $6.00) is more shimmery (95% similar).
- Dior Pink Glow #3 (PiP, ) is cooler (90% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Crushed Oats
PiPPermanent in Palette. $4.50.
Good Habit
Good Habit is a light, peachy brown with warmer undertones and a matte finish.
- Opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Or Whatevah (LE, $4.50) is warmer (95% similar).
- Wet 'n' Wild Fit for a Queen #1 (LE, ) is warmer (95% similar).
- Milani Totally Fawn of You (PiP, $5.99) is warmer (95% similar).
- KKW Beauty Baby (PiP, ) is warmer (95% similar).
- ColourPop Summon Us (LE, $4.50) is lighter (95% similar).
- Guerlain Electric Look #5 (LE, ) is more shimmery, warmer (95% similar).
- NARS Seven Heaven (LE, $19.00) is lighter (95% similar).
- NARS Ring My Bell (LE, $19.00) is darker (95% similar).
- Olivia Palermo Amaretto (PiP, ) is warmer (95% similar).
- LORAC Nymph (LE, ) is lighter (95% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Good Habit
PiPPermanent in Palette. $4.50.
Sweet Foam
Sweet Foam is a light, purplish-taupe with cool undertones and a matte finish.
- Opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Friend Owl (LE, $4.50) is cooler (95% similar).
- Sydney Grace Long Journey (P, $5.25) is darker (95% similar).
- MAC Quarry (P, $17.00) is cooler (95% similar).
- Lethal Cosmetics Calcination (P, $6.00) is cooler (95% similar).
- ColourPop Pricey (LE, $4.50) is cooler (95% similar).
- ColourPop Bucket List (PiP, $4.50) is cooler (95% similar).
- ColourPop Fascinated (PiP, $4.50) is cooler (90% similar).
- ColourPop Lil Dipper (LE, $4.50) is cooler (90% similar).
- MAC Fogged In (LE, $17.00) is cooler (90% similar).
- MAC Haux (P, $17.00) is darker (90% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Sweet Foam
PiPPermanent in Palette. $4.50.
Cuppa' U
Cuppa’ U is a light-medium, golden taupe with warmer, yellow undertones and a metallic finish.
- Opaque pigmentation
- Smooth, moderately emollient consistency and was loosely-pressed
- Applied evenly and blended out well
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Too Faced NSFW (LE, $16.00) is more shimmery, darker (85% similar).
- KVD Beauty Chalice (LE, ) is darker, warmer (85% similar).
- ColourPop Da Coco (LE, $4.50) is lighter, warmer (80% similar).
- Clionadh Caribou (P, $6.25) is more shimmery, darker (80% similar).
- Sydney Grace Vibrant Madness (DC, $8.00).
- MAC Monaco-co (Enchanted Forest) (LE, $20.00).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Cuppa' U
PiPPermanent in Palette. $4.50.
Brew Me Baby
Brew Me Baby is a light-medium, olive brown with muted, warm undertones and a matte finish.
- Opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Lethal Cosmetics Wilted (P, $6.50) is cooler (90% similar).
- MAC Omega (LE, $17.00) is cooler (85% similar).
- MAC Prissy Princess (LE, ) is lighter, cooler (85% similar).
- ColourPop Pebble Beach (LE, $4.50) is lighter (85% similar).
- elf Thrift Shop (P, $5.00) is lighter (85% similar).
- Chanel Les Indispensables #6 (LE, ) is cooler (85% similar).
- Zoeva MT030 (PiP, ) is warmer (85% similar).
- MAC Soleil, So Lovely (LE, $17.00) is cooler (85% similar).
- NARS Portobello I (PiP, $19.00) is lighter, warmer (85% similar).
- Sephora Natural Beauty (328) (P, $9.00) is lighter, warmer (85% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Brew Me Baby
PiPPermanent in Palette. $4.50.
Pick Me Up
Pick Me Up is a light-medium taupe-brown with subtle, warm olive undertones and a matte finish.
- Mostly opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- MAC Sandstone (P, $17.00) is lighter, warmer (90% similar).
- Tarte Weekend (LE, ) is cooler (90% similar).
- Viseart Resistance (PiP, ) is lighter, warmer (90% similar).
- Urban Decay Love 2 the 9s (LE, $19.00) is warmer (90% similar).
- Sydney Grace Cherish (Deep) (PiP, $5.25) is lighter, warmer (90% similar).
- Sydney Grace Relax (P, $5.25) is lighter (90% similar).
- Chanel Deep #4 (PiP, ) is lighter, warmer (90% similar).
- ColourPop Come Little Children (LE, $4.50) is more shimmery, lighter (90% similar).
- ColourPop Velveteen (PiP, $4.50) is warmer (90% similar).
- Jouer Hazelnut (LE, ) is lighter, warmer (90% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Pick Me Up
PiPPermanent in Palette. $4.50.
Nutty 4 U
Nutty 4 U is a muted, medium-dark gray-taupe base with warmer, bronzy sparkle and shimmer on top.
- Opaque pigmentation
- Smooth, moderately emollient consistency without being too dense
- Applied evenly and blended out well, light fallout
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Bobbi Brown Black Pearl (LE, $38.00) is lighter (95% similar).
- Natasha Denona Glam (333M) (PiP, $29.00) is less shimmery, warmer (95% similar).
- Coloured Raine Iconic (LE, $6.99) is more shimmery, lighter (95% similar).
- Melt Cosmetics Drunk Text (LE, ) is warmer (95% similar).
- Dose of Colors Slinky (P, $20.00) is more shimmery (95% similar).
- Chanel Silver Screen (822) (LE, $36.00) is less shimmery, warmer (90% similar).
- Sydney Grace Cuppa Joe (PiP, $6.25) is more shimmery, warmer (90% similar).
- Kaja Tiger's Eye (P, $16.00) is less shimmery, warmer (90% similar).
- MAC Bye Bye Bahamas (LE, $17.00) is warmer (90% similar).
- Giorgio Armani Halo (2) (P, $36.00) is more shimmery, lighter, warmer (85% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Nutty 4 U
PiPPermanent in Palette. $4.50.
Double Shot
Double Shot is a dark brown with subtle, warm undertones and a matte finish.
- Opaque color coverage
- Soft, finely-milled, lightly powdery
- Applied evenly and was blendable
- Long-wearing (8 hours before fading visibly)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Over (LE, $4.50) is darker (95% similar).
- ColourPop Sleepwalker (PiP, $4.50) is lighter, more muted (90% similar).
- ColourPop Fickle Fate (PiP, $4.50) is lighter (90% similar).
- Sydney Grace Java (PiP, $6.25) is lighter (85% similar).
- LORAC Smoke (PiP, ) is lighter, warmer (85% similar).
- Sydney Grace Golden Wheat (PiP, $5.25) is lighter, warmer (85% similar).
- Anastasia Boie (LE, $12.00) is lighter, warmer (85% similar).
- Sydney Grace Love Me (Light) (PiP, $5.25) is lighter, warmer (85% similar).
- ColourPop Moody (Nude Mood) (PiP, $4.50) is lighter, warmer (85% similar).
Formula Overview
$4.50/0.05 oz. - $90.00 Per Ounce
The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.
The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.
Browse all of our ColourPop Pressed Powder Shadow swatches.
Double Shot
PiPPermanent in Palette. $4.50.
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Deja Brew 9-Pan Pressed Powder Palette
ColourPop Salted Caramel Pressed Powder Shadow
ColourPop Salted Caramel Pressed Powder Shadow
ColourPop Crushed Oats Pressed Powder Shadow
ColourPop Crushed Oats Pressed Powder Shadow
ColourPop Good Habit Pressed Powder Shadow
ColourPop Good Habit Pressed Powder Shadow
ColourPop Sweet Foam Pressed Powder Shadow
ColourPop Sweet Foam Pressed Powder Shadow
ColourPop Cuppa' U Pressed Powder Shadow
ColourPop Cuppa' U Pressed Powder Shadow
ColourPop Brew Me Baby Pressed Powder Shadow
ColourPop Brew Me Baby Pressed Powder Shadow
ColourPop Pick Me Up Pressed Powder Shadow
ColourPop Pick Me Up Pressed Powder Shadow
ColourPop Nutty 4 U Pressed Powder Shadow
ColourPop Nutty 4 U Pressed Powder Shadow
ColourPop Double Shot Pressed Powder Shadow
ColourPop Double Shot Pressed Powder Shadow
While I really like it, especially for some possible upcoming travel, I am feeling like this did not need 4 transition mattes but only 1 deepening matte. I would have loved it if it had another deep matte with an olive toned brown (but darker than Brew Me Baby!), plus a shimmery olive-bronze shade.
Cuppa’ U and Nutty 4 U are two of my most favourite taupe shades and they are beautiful here. It’s a good, solid neutral palette.
This is a lovely palette – good quality, wearable, practical, affordable! I wish it had been available last month, when DH was in the US and actually went to Target for some baby things for our grand-daughter!
somehow I don’t have great dupes for this palette?? I might actually pick this up!
Some nice shades here, but it’s just more of the same from ColourPop. Too many releases of similar palettes. Actually, too many releases, period. Yawn.
Wow, these shades aren’t the most exciting, but this palette is calling me! The shades look “goof proof” which is great when I’m rushing around in the morning, trying to slap on makeup, before running out the door. The shades also look very Zoom-friendly for work. They aren’t too bold, will add just enough color so you don’t look washed out
I agree with Seraphine. Same old, same old. Whatever happened to innovation?