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Master the Art of Blending: How to Blend Eyeshadow Perfectly

Master the Art of Blending: How to Blend Eyeshadow Perfectly

I know how critical it is to know how to apply and blend out your eyeshadow like a pro, and it can be a real challenge to balance blending to get seamless transitions between shades without losing definition (which results in muddied colors). Whether you're working with eight eyeshadows (like me!)...

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Have you become more or less brand loyalty over the last few years?

Have you become more or less brand loyalty over the last few years?

Absolutely! I think that brand loyalty has weakened in more plugged-in customers over the last several years. There are just too many brands and products available, and with how common reviews are (both from influencers as well as consumers), it’s so obvious that there are great products found at...

— Christine

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8 Tricks on How to Make Your Eyeshadow Last All Day Long

8 Tricks on How to Make Your Eyeshadow Last All Day Long

Whether you need your eyeshadow to last all day because you're working hard or playing hard, these tips and tricks should help extend the wear of your eye makeup.  The key takeaways from this how-to are:  your skin type (on your eyes) is the most impactful and eyeshadow primers aren't a waste of...

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Learn How-to Apply Bronzer Effortlessly

Learn How-to Apply Bronzer Effortlessly

Do you love the sunkissed glow that a beachy vacation gives you? Bronzer can give that fresh-from-the-beach kind of vibe without the sunny rays. Here's our guide on how to apply bronzer with ease, which will details where to apply bronzer, how to apply it, what tools work best, and how to deal with...

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How has the influx in product releases impacted your purchasing decisions?

How has the influx in product releases impacted your purchasing decisions?

I’ve had to become a more efficient reviewer, and I’ve also had to spend a lot more time figuring out what I can an can’t review, what to focus on, what brands to let go of, etc. I’ve been purchasing and reviewing more products in the last five years, but I run around the same rate – like...

— Christine

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Rant & Rave: Viseart

Rant & Rave: Viseart

Tell us what you love and hate about...

Viseart

I love their eyeshadows, particularly when they do satins and pearls, which so few brands do. I think they have some gorgeous color schemes in their arranged palettes, and I appreciate that they’ve put out more consumer-friendly palettes (and sizes) over the years. I’d love to see more expansion into other types of products, and I’d love to see some more unusual palette color combinations.

— Christine

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This Week’s Sales for September 16th, 2019

This Week’s Sales for September 16th, 2019

Check out the best beauty sales and deals that are going on right now! In this post, you'll find a list of all active promo codes, sales, and the like across beauty and makeup retailers. This list automatically updates as new deals go live, too! (You can also check for the latest deals in our Deals & Sales section.)

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What criteria do you currently use when deciding to buy (or not buy)?

What criteria do you currently use when deciding to buy (or not buy)?

I look at what readers engage with (views, comments, loves/leaves/wishlist, likes on social media, etc.) from type of product, what brands, and what specifics products performed well (or didn’t). I also look at what is “buzzy” in the community and brands that are new or formulas that seem...

— Christine

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Community Roundup | Week in Favorites, Looks & Color Stories, Vol. 007

Community Roundup | Week in Favorites, Looks & Color Stories, Vol. 007

First and foremost, if you're not part of the lovely community, consider registering for an account.  This will allow you to take full advantage of all of the features available on the site!

Now, let's dive into readers' most loved and most wanted products from this past week along with recently shared ...

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