Urban Decay Zap is a moderately warm-toned, light brown with a glitter finish. It is a permanent eyeshadow that retails for $22.00 and contains 0.17 oz.
Urban Decay Zap Liquid Moondust Eyeshadow ($22.00 for 0.17 fl. oz.) is a medium, golden bronze with warm undertones and a sprinkling of gold sparkle. This had less shift, but it had one of the strongest base colors and could actually look like you were wearing eyeshadow without having a wrinkly, crunch eyelid. The texture was fairly smooth without being too thin or watery, and it spread decently. One layer yielded semi-opaque pigmentation, while two layers made the color fully opaque but didn't add too much texture to the lid. I did notice that it had a tendency to "crack" on the lid wherever I had lines (like my inner lid), in the same way that some matte liquid lipsticks do when I smile. It lasted for nine hours without fallout when I wore one layer, and I had some flaking when I wore two layers of product. bareMinerals Santorini (LE, ) is less shimmery (95% similar). Maybelline Downtown Brown (P, $6.99) is less shimmery (95% similar). ColourPop Blaze (PiP, $6.00) is less shimmery, darker (90% similar). Chanel Patine Bronze (840) (P, $36.00) is less shimmery, warmer (90% similar). Benefit Thanks a Latte (P, $20.00) is less shimmery (90% similar). Hello Kitty Chocolate Chip (LE, ) is less shimmery, brighter (90% similar). Urban Decay Burn (PiP, $19.00) is cooler (90% similar). Tom Ford Beauty Noir Fume #2 (PiP, ) is less shimmery, lighter, warmer (90% similar). Estee Lauder Bitter Clove (LE, $45.00) is more shimmery (90% similar). ColourPop Nillionaire (P, $6.00) is darker (90% similar). Sydney Grace Vibrant Madness (DC, $8.00) is more shimmery, lighter, warmer (90% similar). LORAC Smokey Topaz (LE, $19.00) is less shimmery, darker (90% similar). Stila Fairy Tail (P, $24.00) is more shimmery, darker (85% similar). ColourPop Body Language (LE, $4.50) is lighter, warmer (85% similar). Giorgio Armani Incognito #4 (PiP, ) is more shimmery, darker, warmer (85% similar). Giorgio Armani Cold Copper (09) (DC, $39.00) is less shimmery, lighter (85% similar). Marc Jacobs Beauty Smoked Glass (84) (P, $26.00) is more shimmery, darker (85% similar). Dior Fire (584) (P, $29.50) is more shimmery, darker, warmer (85% similar). Natasha Denona Varis (PiP, $29.00) is warmer (85% similar). MAC English Gilt (LE, $21.00) is more shimmery, brighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
Urban Decay introduces Liquid Moondust Eyeshadow, a super-versatile cream version of the innovative formula you know and love. Similar to its pressed Moondust Eyeshadows, Liquid Moondust contains microfine bits of iridescent sparkle and lush, 3-D metallics for a gorgeous, diamond-like effect. Its innovative, lightweight formula feels cool and wears comfortably. Create subtle eye looks or layer and build the formula for more intense, 3-D metallic effects. Whether you want to add just a hint of sparkle at the lash line or layer color over the lid, the slim, precise brush does it all. For all-over sparkle, lay the color down quickly and blend it out. Liquid Moondust also looks amazing over Urban Decay’s iconic Eyeshadow—and even the original Moondust Eyeshadow.
Water, Butylene Glycol, Synthetic Fluorphlogopite, Calcium Sodium Borosilicate, Dicaprylyl Carbonate, Silica, Talc, Betaine, Aluminum Calcium Sodium Silicate, Alumina, Phenoxyethanol, Ethylhexylglycerin, Polysorbate 20, Dimethicone, Sorbitan Sesquioleate, Calcium Aluminum Borosilicate, Gellan Gum, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Dimethicone Crosspolymer, Tin Oxide, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysorbate 80, Sorbitan Oleate, Isopropyl Titanium Triisostearate, Tocopherol. [+/- (All Shades May Contain): Mica, CI 77491/ 77492/77499 (Iron Oxides), CI 77891 (Titanium Dioxide), CI 77163 (Bismuth Oxychloride), CI 77510 (Ferric Ferrocyanide)].
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.