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Purple Dust is a blackened purple with lighter iridescent micro-sparkle. It looked more sparkling and shimmery in the pan, but it translated into a very dry, patchy, lightly frosted finish when applied. The texture was very dry, thin, and firmly pressed in the pan, which made it feel almost papery to the touch and was stiff to work with. The product didn't apply well to bare skin at all, and it had to be applied over a primer and with a dampened brush to get an even layer of semi-opaque coverage. There was visible fading after six hours of wear.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.
Caprylic/Capric Triglyceride, Calcium Sodium Borosilicate, Silica, Zinc Stearate, Sodium Dehydroacetate, Tin Oxide, Phenoxyethanol, Sorbic Acid, Ethylene/Acrylic Acid Copolymer, Talc, Cellulose. [+/- (May Contain / Peut contenir): CI 77491, CI 77499 / Iron Oxides, Mica, CI 77891 / Titanium Dioxide, CI 77510 / Ferric Ferrocyanide].