Tantalize (Right) is a rich, vibrant coral-red with warm undertones and a cream finish. The pigmentation was intense--full color coverage was achieved with just a little product--and it went on smoothly and evenly. The texture was lightly creamy with just the right amount of slip that enabled it to spread easily across the lips and feel comfortable but not actually slide around. I felt like the consistency was a bit thicker and helped to fill in lip lines rather than settle into them (and emphasize them). On me, the color lasted for five and a half hours and was moisturizing.