Tom Ford Beauty True Coral is a moderately warm-toned, dark coral with a cream finish. It is a permanent lipstick that retails for $57.00 and contains 0.1 oz.
Tom Ford True Coral Lip Color ($54.00 for 0.10 oz.) is a bright, medium coral-orange with warm undertones and a cream finish. It was richly pigmented and had a creamy, light-medium thick texture that glided across the lips easily and felt comfortable to wear. There was enough slip, though, that "lines" were visible if I pressed my lips together, and there was a touch of product in my deeper lip lines, though it wasn't noticeable in person. The lipstick wore nicely for five hours on me and was hydrating over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
To Tom Ford, there is no more dramatic accessory than a perfect lip. It is the focus of the face and it has the power to define a woman's whole look. Each lip color is Tom Ford's modern ideal of an essential makeup shade. Rare and exotic ingredients, including soja seed extract, Brazilian murumuru butter and chamomilla flower oil, create an ultra-creamy texture with an incredibly smooth application. Specially treated pigments are blended to deliver pure color with just the right balance of luminosity.