Shiseido Burning Up (RD310) is a moderately warm-toned, dark pink with a natural finish. It is a discontinued lipstick that retails for $28.00 and contains 0.14 oz.
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Shiseido Burning Up (RD310) Rouge Rouge Lipstick ($28.00 for 0.14 oz.) is a bright pop of medium-dark pink with very subtle, warm undertones and a natural sheen. The pigmentation was fantastic and covered evenly in a single stroke. The texture was lightweight, comfortable to wear, and creamy enough to glide on without tugging but did not slide around or appear streaky. This shade wore well for five hours and was moisturizing to wear. MAC Phosphorescent (LE, $17.00) is lighter, warmer (95% similar). Estee Lauder Power Mode (410) (P, $32.00) is more shimmery (95% similar). Estee Lauder Never Enough (P, $32.00) is warmer (100% similar). Burberry Camellia (229) (P, $34.00) is less shimmery, darker, cooler (90% similar). Givenchy Corail Decollete (303) (P, $36.00) is lighter, warmer (90% similar). Dior Delight (069) (LE, $38.00) is more shimmery, lighter, warmer (90% similar). Guerlain #77 (P, $33.00) is cooler (90% similar). Dior Diorsolar (554) (P, $37.00) is less shimmery, glossier (90% similar). Tom Ford Beauty Flamingo (P, $55.00) is lighter, brighter (90% similar). Cle de Peau Passion Flower (P, $65.00) is more shimmery, lighter (90% similar). Bobbi Brown Bitten (P, $29.00) is less shimmery, more muted (90% similar). MAC Love Beam (LE, $20.00) is warmer (90% similar). MAC Love at First Bite (LE, $20.00) is cooler (85% similar). Make Up For Ever C306 (P, $22.00) is darker (85% similar). MAC As If I Care (P, $19.00) is less shimmery, darker, more muted (85% similar). Lipstick Queen Mornin' Sunshine (LE, $25.00) is more muted, less pigmented (85% similar). Colour Pop Bling Ring (LE, $7.00) is less shimmery, darker, cooler (85% similar). Givenchy Rose Flanelle (202) (P, $37.00) is darker, brighter (85% similar). Givenchy Rose Boudoir (204) (P, $36.00) is lighter (85% similar). Tom Ford Beauty Paradiso (07) (P, $55.00) is lighter, warmer (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
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Envelop lips in vibrant red color, lasting luster and rich moisture. Rouge Rouge is the go to collection of creamy moisturizing lipsticks in an extraordinary spectrum of reds. Using Vibrant Red Color Technology, Shiseido has exclusively developed sixteen of the most flattering shades-nuanced, intense, unforgettable with a red for everyone.