NYX New Era is a moderately warm-toned, dark brown with a metallic finish. It is a permanent lipstick that retails for $7.50 and contains 0.13 oz.
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NYX New Era Liquid Suede Metallic Matte ($7.50 for 0.13 fl. oz.) is a dark bronze with warm undertones with a metallic sheen. It had rich pigmentation that covered the lips with smooth, even color coverage. The texture was thin, a little more emollient and "wet" in feel compared to other shades in the range, though still more of a mousse consistency than a liquid. There was a small amount of product that sat in my deeper lip lines as it dried down. It wore well for five and a half hours on me and was slightly drying over time.
The formula is supposed to be "plush and vibrant" with a "pigment-rich" liquid consistency and an "ultra-metallic" finish. The majority of the shades were semi-opaque to opaque in color coverage with the consistency being fairly mousse-like, so the product felt lightweight and spread well but didn't run or get on the teeth easily. Some shades were more metallic from the get-go while others seemed to get more metallic after rubbing or patting lips slightly. They dried down to a transfer-proof finish but felt ever-so-slightly tacky at times. Based on the shades I've tested for wear, they are lasting between five and seven hours and are lightly drying. Between the metallic finish and the dry down, sometimes they seemed to emphasize lip lines and lip texture.
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Wrap your lips in high-impact metallic color with Liquid Suede Metallic Matte, a striking new lip inspired by our best-selling Liquid Suede Cream Lipstick. Available in 12 statement-making shades, these shockingly creamy lippies deliver instant dimension and incredible color payoff. In other words, get ready to slay.
Isododecane, Octyldodecanol, Hydrogenated Polycyclopentadiene, Ethylene/Propylene Copolymer, Cera Microcristallina / Microcrystalline Wax / Cire Microcristalline, Tin Oxide, Water/Aqua/Eau, Calcium Aluminum Borosilicate, Glycerin, Sodium Chloride, Silica, Alumina, Aluminum Hydroxide, Synthetic Fluorphlogopite, BHT, Phenoxyethanol, Barium Sulfate (CI 77120). MAY CONTAIN / PEUT CONTENIR (+/-): Red 7 (CI 15850), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090), Red 28 (CI 45410), Red 30 Lake (CI 73360), Carmine (CI 75470), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Titanium Dioxide (CI 77891), Mica.