Craving is a medium purple with subtle, warm undertones and a frosted finish. The consistency was more loosely-pressed, which gave the eyeshadow a drier, almost grainy feel and a fair amount of fallout when applied to my lid. It had good pigmentation but worked best with fingertips or a dampened brush, which helped keep the pigment on my lid instead of underneath my eye. It lasted well for seven and a half hours before it started to fade on me.
Every shade is incredibly buttery, easy to blend and at the same time it perfectly adheres to the skin.
Synthetic Fluorphlogopite, Mica, Octyldodecyl Stearoyl Stearate, Talc, Pentaerythrityl Tetraisostearate, Silica, Alumina, Caprylyl Glycol, Tin Oxide, Phenoxyethanol, Magnesium Myristate, Hexylene Glycol.+/− (May Contain):Ci 77891 (Titanium Dioxide), Ci 77491 - Ci 77499 (Iron Oxides), Ci 77510 (Ferric Ferrocyanide), Ci 77007 (Ultramarines), Ci 15850 (Red 7 Lake).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.